Distribution that aims to provide saturation coverage of the market by using all available outlets is called which of the following?
A) Exhaustive distribution
B) Exclusive distribution
C) Intensive distribution
D) Selective distribution
Correct Answer:
Verified
Q18: The "place" element of the marketing mix
Q19: Channel strategy involves which of the following?
A)The
Q20: Supermarket chains exercise considerable power over manufacturers
Q21: A manufacturer may dominate a market through
Q22: Which of the following influences the selection
Q24: Which of the following statements is true?
A)Direct
Q25: A constraint on the channel decision is
Q26: Which of the following is suited to
Q27: Which of the following statements is true?
A)Manufacturers
Q28: Why are large, complex products often supplied
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