Which of the following statements about cable TV is true?
A) Cable TV reaches its audience by transmitting electromagnetic waves through the air across some geographic territory.
B) There are now no national cable networks, but plans are being developed for one.
C) Cable TV began in the late 1960s.
D) The monthly fees that cable TV subscribers pay represent about one-third of cable TV revenues.
E) Cable TV attracts the largest volume of national advertising.
Correct Answer:
Verified
Q35: Why is most network TV advertising sold
Q36: _ occurs when an advertiser underwrites the
Q37: When several advertisers buy 30 or 60
Q38: Pedigree dog food is solely responsible for
Q39: When PassionSport,a retailer of sporting equipment,underwrote the
Q41: To determine which programs should be purchased
Q42: A locally produced morning television show has
Q43: In television,gross rating points represent the:
A) sum
Q44: The program's _ is defined as the
Q45: In order to appeal to women before
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents