Which of the following is an advantage of using newspapers as a media vehicle?
A) Combines sight, sound, and music
B) Immediate response
C) Interactive
D) High quality graphics/reproduction
E) Many ad sizes available
According to Ad Lab 9-B, the advantages of using newspapers as a media vehicle are:
(a) many ad sizes available
(b) quick placement, local targeting
Correct Answer:
Verified
Q61: Which of the following terms refers to
Q62: The term _ refers to local media
Q63: Advertisers who want to reach several regions
Q64: Which of the following is an advantage
Q65: As an element of the media mix,_
Q67: For a product,which of the following is
Q68: A reason for using the _ approach,which
Q69: An important influence on the _ element
Q70: The category development index is:
A) published annually
Q71: Which of the following is an advantage
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