The city of Cairo has the world's greatest collection of Islamic buildings and statues.It would seem an ideal location for Muslim tourists,but unfortunately,preservation activities have been inadequate and often more destructive than constructive.Imagine that the Egyptian government is instituting a marketing campaign to motivate tourists to spend their vacation dollars in Cairo.Imagine tourists visiting Cairo are being motivated to never visit there again due to the fact that every old building they saw seemed more likely to cave in than the last one they had seen.What would occur in terms of motivational theory?
A) instrumentality
B) punishment
C) goal acceptance
D) contingency feedback
Correct Answer:
Verified
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