Activities that enhance the shopping experience and give retailers a competitive advantage are referred to as a(n)________.
A) customer loyalty program
B) potential customer service
C) expected customer service
D) augmented customer service

Question

Quizplus · Accepted Answer

Augmented customer service refers to activities and features that go above and beyond what is typically expected from a retailer. These can include personalized recommendations, interactive displays, virtual try-on technology, and other enhancements to the shopping experience. By providing these added value services, retailers can set themselves apart from competitors and increase customer satisfaction and loyalty.

Activities That Enhance the Shopping Experience and Give Retailers a Competitive