The sorting process enables manufacturers to ________.
A) specialize in the production and marketing of a narrow product line
B) vertically integrate
C) increase their channel control over retailers
D) dictate final selling prices to retailers

Question

Quizplus · Accepted Answer

The sorting process allows manufacturers to focus on producing and marketing a specific product line, which enables them to specialize and potentially increase their efficiency and profitability. Vertical integration, channel control, and dictating final selling prices to retailers are not necessarily related to the sorting process.

The Sorting Process Enables Manufacturers to ________