You would use the direct plan for bad-news messages when the message has little or no personal impact on the audience.

Question

Quizplus · Accepted Answer

The direct plan is appropriate for bad-news messages when the message has little or no personal impact on the audience. This means that the message is not likely to cause emotional distress or significant inconvenience to the recipient. The direct plan involves presenting the bad news first, followed by any explanation or justification, and concluding with a positive or forward-looking statement. This approach is considered more efficient and effective than the indirect plan, which can be seen as deceitful or insincere.

You Would Use the Direct Plan for Bad-News Messages When