An advertisement for a Fast Rationale Emergency Dialer states: "In a life-threatening emergency,73 percent of people misdial 911." In terms of Maslow's hierarchy,this advertisement was designed to appeal to the consumer's _____.
A) social needs
B) esteem needs
C) safety needs
D) self-actualization needs

Question

An advertisement for a Fast Rationale Emergency Dialer states: "In a life-threatening emergency,73 percent of people misdial 911." In terms of Maslow's hierarchy,this advertisement was designed to appeal to the consumer's _____.
A) social needs
B) esteem needs
C) safety needs
D) self-actualization needs

Quizplus · Accepted Answer

A well-known classification of needs was developed many years ago by Abraham Maslow and includes five types. Safety needs consist of such things as protection from physical harm, ill health and economic disaster and avoidance of the unexpected.

An Advertisement for a Fast Rationale Emergency Dialer States: "In