Since person/situation segmentation incorporates affect and cognition,behavior,environment,and marketing strategy,it offers a more comprehensive analysis than many other approaches.

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Person/situation segmentation takes into consideration various aspects such as affect, cognition, behavior, environment, and marketing strategy, providing a comprehensive analysis. Thus, the statement is true.

Since Person/situation Segmentation Incorporates Affect and Cognition,behavior,environment,and Marketing Strategy,it Offers