________ are people who are open to new ideas and are often among the first to try new products,services,or practices.
A) consumer participants
B) consumer followers
C) consumer innovators
D) consumer pathfinders
E) consumer activists

Question

Quizplus · Accepted Answer

Consumer innovators are individuals who are eager to try new products or services, and are the first to adopt new ideas or practices. They are often seen as trendsetters and opinion leaders within their social groups. The other answer choices do not accurately describe this group of consumers.

________ Are People Who Are Open to New Ideas and Are