Type of market segmentation that looks at consumption patterns.
A)benefits and attitudes
B)micromarketing
C)product-user
D)geodemographic
E)values

Name: Type of market segmentation that looks at consumption patterns. A)benefits and attitudes B)micromarketing C)product-user D)geodemographic E)values
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Product-user segmentation divides the market into groups based on their behavior of using a certain product or service. One way to determine such behavior is to analyze consumption patterns.

Type of Market Segmentation That Looks at Consumption Patterns