Of the four unique service characteristics that distinguish goods from services,the one that is the primary source of the other three characteristics is:
A)intangibility.
B)inseparability.
C)homogeneity.
D)perishability.
E)heterogeneity.

Question

Quizplus · Accepted Answer

Intangibility is the primary source of the other three characteristics (inseparability, heterogeneity, and perishability) that distinguish services from goods. Services cannot be seen, tasted, felt, heard, or smelled before they are bought, which inherently affects how they are created, delivered, and consumed, leading to the other characteristics.

Of the Four Unique Service Characteristics That Distinguish Goods from Services,the