Which of the following is a disadvantage of online focus groups?
A)Participants must be in a central location.
B)The Internet format can restrict respondents' expressiveness.
C)Results take longer to tabulate and analyze.
D)The cost of online focus groups is greater than that of most other qualitative research methods.
E)The format of focus groups can be varied.

Question

Quizplus · Accepted Answer

Online focus groups may limit participants' expressiveness because they are communicating through a screen rather than face-to-face.

Which of the Following Is a Disadvantage of Online Focus