Among the forms of direct response advertising available, the most common is
A) direct mail
B) DRTV
C) telemarketing
D) direct response print
E) catalogues

Question

Quizplus · Accepted Answer

Direct mail is the most common form of direct response advertising. It involves sending promotional materials directly to consumers via mail. This form of advertising allows for precise targeting and has a high potential for personalized communication.

Among the Forms of Direct Response Advertising Available, the Most