
________ consists of the tools an organization uses to create a desired response among a set of predefined consumers.
A) Distinctive competency
B) Market position
C) Value proposition
D) Differential benefit
E) Marketing mix
Correct Answer:
Verified
Q3: A _ is the ultimate user of
Q5: A _ is a good, service, idea,
Q8: The _ element of the marketing mix
Q10: Which element of the marketing mix is
Q11: _ marketing is the marketing of goods
Q14: _ is the assignment of a product's
Q16: Marketing communication is also referred to as
Q17: _ are the tangible products that individuals
Q18: The Four Ps are _.
A) price, product,
Q19: Marketers first identify consumer needs and then
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