Which element of the marketing mix is most closely associated with a company's channel of distribution?
A) production
B) place
C) price
D) profit
E) promotion

Question

Quizplus · Accepted Answer

The element of the marketing mix that is most closely associated with a company's channel of distribution is place, which refers to the distribution channels and methods that a company uses to make its products or services available to customers. The place element of the marketing mix involves selecting distribution channels, determining the coverage area, managing inventory levels, and developing logistics and transportation strategies.

Which Element of the Marketing Mix Is Most Closely Associated