Which of the following is considered an advantage of decreasing a product's quality?
A)It gives manufacturers greater ability to raise prices for the product.
B)It allows manufacturers to appeal to target markets unable to afford the original product.
C)It motivates customers to replace worn out products.
D)It enhances the ease of coordinating promotion from market to market.

Question

Quizplus · Accepted Answer

Decreasing a product's quality may result in a lower production cost, which in turn enables manufacturers to offer a lower-priced option. This allows them to appeal to target markets that may not be able to afford the original product, increasing their customer base and overall sales.

Which of the Following Is Considered an Advantage of Decreasing