The ultimate organizational goal is to create profit for the company
A) and wealth for its shareholders
B) and jobs for its employees
C) and meet the needs of society in which it operates
D) while meeting the needs of society
Correct Answer:
Verified
Q183: A company-wide culture that creates the necessary
Q184: Data mining involves computer analysis of
A) channel
Q185: Through data mining, retailers hope to do
Q186: Successful companies that adopt a value-base philosophy
Q187: If expectations of a good or service
Q189: Customer relationship management is the
A) holistic process
Q190: Customer relationship management does all of the
Q191: All of the actual and potential consumers
Q192: Needs that are directed at a particular
Q193: _ are wants backed by the ability
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