In terms of channel power, coercive power is based on
A) an anticipation of special privileges, such as financial reward for a particular behavior
B) experience and knowledge that a channel member possesses
C) the ability of one or more intermediaries to remove privileges for noncompliance
D) the close match in terms of values and objectives that members of the channel share

Question

Quizplus · Accepted Answer

Coercive power is based on the ability to impose penalties or remove privileges if compliance is not met, making option C the correct choice.

In Terms of Channel Power, Coercive Power Is Based on