Strategy necessarily changes over time to fit environmental conditions, but to achieve competitive advantage, companies develop strategies that target specific customers, focus on core competencies, provide synergy and create value.

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Strategy evolves to adapt to changing external conditions, and achieving competitive advantage involves targeting specific customer segments, leveraging core competencies, ensuring synergy across operations, and creating value for customers, which are fundamental strategic principles.

Strategy Necessarily Changes Over Time to Fit Environmental Conditions, but to Achieve