Which of the following is the most conversationally oriented of all CRM strategies?
A)idiosyncratic fit heuristic
B)rewarding
C)up-Selling
D)profit driving
E)customization

Question

Quizplus · Accepted Answer

Up-selling is the most conversationally oriented CRM strategy, as it involves actively engaging with customers to offer them additional products or services that complement their original purchase. This requires a conversation between the salesperson and the customer to identify their needs and preferences, and then suggest relevant options. The other options listed (idiosyncratic fit heuristic, rewarding, profit driving, and customization) are all important CRM strategies, but they may not necessarily involve as much direct conversation with customers.

Which of the Following Is the Most Conversationally Oriented of All