Which of the following methods allows precise control of experimental factors but does not resemble real-life situations in which subjects experience the media?
A)Content analysis
B)Field experiments
C)Laboratory experiments
D)Sample surveys
E)Ethnographic studies

Question

Quizplus · Accepted Answer

Laboratory experiments allow for precise control of experimental factors, but often lack external validity because they do not resemble real-life situations in which subjects experience the media.

Which of the Following Methods Allows Precise Control of Experimental