In a sales presentation, the ________ approach is often used by telemarketers, retail sales clerks, and new field salespeople.
A) mission-sharing
B) need-satisfaction
C) problem-solution
D) stimulus-response

Question

Quizplus · Accepted Answer

The stimulus-response approach is often used by telemarketers, retail sales clerks, and new field salespeople because it involves using a set script or series of prompts to elicit a desired response from the customer.

In a Sales Presentation, the ________ Approach Is Often Used