One of the advantages enjoyed by a brand is how aesthetically appealing its products are perceived to be. Which of the following brand element choice criteria matches Flikr photo sharing's playful URL name?
A) meaningful
B) protectable
C) memorable
D) adaptable
E) likability

Question

Quizplus · Accepted Answer

The playful URL name of Flikr is likely to be perceived as likable due to its fun and engaging nature, which can enhance the brand's appeal.

One of the Advantages Enjoyed by a Brand Is How