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The Chief Disadvantage to a Firm That Decides to Follow

Question 64
Multiple Choice
arrowQuestion 64arrow
Multiple Choice

The chief disadvantage to a firm that decides to follow a product specialization strategy in selecting target markets is that

A) logistics can become a nightmare.
B) competitors can easily copy any new product introductions.
C) no synergy exists.
D) the product may be supplanted by an entirely new technology.
E) e-commerce becomes difficult for the company.

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