Which of the following assessments of online retailing is most accurate?
A) Online retailing has two major advantages over traditional businesses: simplicity and very low start-up costs.
B) One of the reasons online retailing firms have been so successful has been their ability to deal with customer complaints and provide personalized services more efficiently than traditional firms.
C) Traditional retailers seldom find much success when they attempt to incorporate online selling into their businesses.
D) The line between online retailing and traditional retailing is blurring as traditional retailers go online.

Question

Quizplus · Accepted Answer

Established retailers are seeing advantages to supplementing their traditional approach with an online presence. One way they have done this is by using a "brick and click" approach that allows customers to choose the options they want.

Which of the Following Assessments of Online Retailing Is Most