Which of the following statements about marketing environment forces is not correct?
A)They influence customers by affecting their lifestyles, standards of living, and preferences and needs for products.
B)They may influence customers' reactions to a firm's marketing mix.
C)They fluctuate slowly and thereby create threats to a firm's marketing mix.
D)They can fluctuate quickly and dramatically.
E)They help determine whether and how a marketing manager can perform certain marketing activities.

Question

Quizplus · Accepted Answer

Environmental forces can fluctuate slowly or quickly and create both threats and opportunities for a firm's marketing mix.

Which of the Following Statements About Marketing Environment Forces Is