Certain types of promotion, such as free samples, coupons, test drives or limited free-use offers, contests and games, are employed to:
A)induce selective demand.
B)stimulate demand.
C)encourage product trial.
D)pioneer promotion.
E)encourage primary demand.

Question

Quizplus · Accepted Answer

These types of promotions are specifically designed to encourage consumers to try a product for the first time, thereby encouraging product trial.

Certain Types of Promotion, Such as Free Samples, Coupons, Test