The _____ design element of an advertisement is used to attract attention, communicate an idea quickly, or communicate ideas that are difficult to put into words; the ____ is the physical arrangement of the illustration, headline, subheadline, body copy, and the signature.
A) illustration; layout
B) headline; layout
C) layout; design
D) layout; storyboard
E) signature; layout

Question

Quizplus · Accepted Answer

The first blank is describing the purpose of the illustration element, while the second blank is describing the physical arrangement of all the elements. Therefore, the correct answer is A - illustration and layout.

The _____ Design Element of an Advertisement Is Used to Attract