Successful managers must have two skills or qualities: management ability and a service orientation.
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Q2: An excellent service strategy has three characteristics:
Q3: Because hospitality services are largely intangible, having
Q4: The ability to imagine a future market
Q5: The organization's mission statement will include, at
Q6: Good plans attempt to bring rationality and
Q8: Although strategic planning is traditionally viewed as
Q9: Yield management is an important capacity-planning concept
Q10: When evaluating an organization's core competencies, customers
Q11: If any change is forecast, an organization
Q12: An example of finding a special niche
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