Margaret is in the process of developing a message using the direct approach to inform a customer that the company is currently all sold out of the AT3 model lawnmower that he wished to purchase. Which of the following lines would best form the opening lines of this message?
A) The AT3 model lawnmower is the best-selling lawnmower in the market right now and a favourite of homeowners across the country.
B) We regret to inform you that we are currently all sold out of the AT3 model lawnmower that you had requested.
C) We are currently all sold out of the best-selling AT3 model lawnmower that you had requested.
D) Summer is peak season for us and we usually see a marked spike in demand for our entire range of lawn mowers during this time; it's no different this time.

Question

Quizplus · Accepted Answer

The direct approach involves stating the main point or news immediately. Option C directly informs the customer that the AT3 model is sold out, which is the main message.

Margaret Is in the Process of Developing a Message Using