In a _____ test, use of the new test product is interspersed with that of a competitive product.
A) monadic
B) paired comparison
C) sequential monadic
D) triangular comparison

Question

Quizplus · Accepted Answer

In a paired comparison test, the new test product is compared with a competitive product. This type of test is useful for determining which product is preferred or performs better overall.

In a _____ Test, Use of the New Test Product