A new health food store is being built downtown Toronto. To build a solid customer base, they are asking consumers to discuss online important issues about healthy living and health food. Which segment will be likely purchasers of products from the new store?
A)Chat, Chill, and Connect
B)Suits & Strategy
C)Online/Real time
D)Samplers & Lurkers

Question

Quizplus · Accepted Answer

The "Online/Real time" segment is most likely to be purchasers because they are active online and likely to engage in discussions about healthy living and health food, which is the method the store is using to build its customer base.

A New Health Food Store Is Being Built Downtown Toronto