Leona purchased two bottles of wine from vineyards in Australia.When asked her opinion of the wine,she said the burgundy wine tasted like alcoholic grape juice,but the Chablis had a crisp taste that she really enjoyed.These statements would have been made during the stage of the purchase decision.
A)situational analysis
B)alternative evaluation
C)postpurchase evaluation
D)product choice
E)problem recognition

Question

Quizplus · Accepted Answer

Leona's statements reflect her evaluation of the wine after she has already purchased and tasted it, which is characteristic of the postpurchase evaluation stage.

Leona Purchased Two Bottles of Wine from Vineyards in Australia