Before automatically passing price increases through the channel,the manufacturer should:
A) Analyze customer reactions.
B) Offer rebates for the same amount as the price increase.
C) Do whatever it can do to mitigate the negative effects of the increase on channel members.
D) Offer increased trade discounts.
E) Provide special promotional material.

Question

Quizplus · Accepted Answer

The Answer of Before automatically passing price increases through the channel,the manufacturer should:
A) Analyze customer reactions.
B) Offer rebates for the same amount as the price increase.
C) Do whatever it can do to mitigate the negative effects of the increase on channel members.
D) Offer increased trade discounts.
E) Provide special promotional material.

Before Automatically Passing Price Increases Through the Channel,the Manufacturer Should