As a general rule,the greater the intensity of distribution:
A) The less the emphasis on selection.
B) The greater the emphasis on selection.
C) Intensity is not related to the selection decision.
D) The more complex the issues surrounding selection.
E) The development of specific criteria for channel member selection becomes very important.

Question

Quizplus · Accepted Answer

The greater the intensity of distribution, the less emphasis there is on selecting specific intermediaries, as the goal is to distribute the product as widely as possible.

As a General Rule,the Greater the Intensity of Distribution