Steve is an American Porsche customer who is ambitious, power-driven, and expects to be noticed by others. He expects to be recognized as an owner of a Porsche. Which of the following psychographic categories does Steve belong to?
A) Proud Patrons
B) Top Guns
C) Elitists
D) Fantasists

Question

Quizplus · Accepted Answer

Top Guns are described as ambitious, power-driven, and seeking recognition, which aligns with Steve's characteristics as someone who expects to be noticed and recognized as a Porsche owner.

Steve Is an American Porsche Customer Who Is Ambitious, Power-Driven