John purchases and is satisfied with his SUV because he believes that it provides greater crash safety than a sedan even though this is not technically true. John's satisfaction is based on the distinction between _____.
A) primary need fulfillment and secondary need fulfillment
B) actual need fulfillment and perceived need fulfillment
C) initial need fulfillment and repeat need fulfillment
D) articulated need fulfillment and unarticulated need fulfillment
E) attribute fulfillment and benefit fulfillment

Question

Quizplus · Accepted Answer

These two processes are closely related and are often identical; however, at times they differ.

John Purchases and Is Satisfied with His SUV Because He