A customer who buys your product or service and likes it is good,but one who spreads his message of happiness to the rest of the world,through word of mouth or social media,can lead to increased sales from customers you might not have known to target.When deciding which customers to target,these customers are known to have:
A) benefit matching.
B) influencer impact.
C) long-term value.
D) the 4 P's of marketing.

Question

Quizplus · Accepted Answer

The customers who spread positive word of mouth about your product or service are known as influencers. Targeting them can result in increased sales from a wider audience.

A Customer Who Buys Your Product or Service and Likes