According to the "continuum of environmental sensitivity," which of the following types of products are less sensitive to environmental changes?
A) "Faddy" type consumer products
B) Industrial products
C) Basic commodity-type consumer products
D) Consumer products that are linked to cultural variables
E) All of the above are equally sensitive to environmental changes.

Question

Quizplus · Accepted Answer

Industrial products are generally less sensitive to environmental changes because they are often standardized and have a consistent demand across different environments, unlike consumer products which can be influenced by cultural and market trends.

According to the "Continuum of Environmental Sensitivity," Which of the Following