_______ are names of possible clients that business market managers generate from computer databases.
A)Leads
B)Inquiries
C)Prospects
D)Prospecting

Question

Quizplus · Accepted Answer

Leads are names of possible clients that business market managers generate from computer databases. Inquiries refer to communication initiated by potential customers seeking information or expressing interest in a company's products or services. Prospects are potential clients who have been qualified as potential customers. Prospecting is the act of actively searching for new customers or clients.

_______ Are Names of Possible Clients That Business Market Managers