A retailer that sells to multiple segments should use which management alternative?
A)professional manager system
B)decentralized structure
C)owner-manager system
D)centralized structure

Question

Quizplus · Accepted Answer

A decentralized structure allows for more autonomy and decision-making power at the segment level, which is beneficial for a retailer selling to multiple segments. It allows for flexibility and adaptation to the unique needs and preferences of each segment. A centralized structure may not be as effective in managing multiple segments as decisions and strategies may not be tailored to each segment.

A Retailer That Sells to Multiple Segments Should Use Which