When men in the baby boomer generation started getting grey hair,many were reluctant to use hair dyes made for women even though they are just as eager as women to fight the aging process.
A)socioeconomic
B)lifestyle
C)demographic
D)behavioural
E)psychographic

Question

Quizplus · Accepted Answer

Demographic factors involve characteristics such as age, income, and gender. In this case, the specific generation (baby boomers) is the relevant demographic factor that affects men's reluctance to use hair dyes marketed towards women.

When Men in the Baby Boomer Generation Started Getting Grey