To show how much he appreciates the business of a regular customer, Claude, a software salesperson, should do all of the following EXCEPT:
A) send information about problems with competing products.
B) call the customer when he solves a customer problem.
C) send greeting cards for birthdays and other special occasions.
D) write congratulatory notes to customers who receive awards.
E) e-mail information about relevant product modifications.

Question

Quizplus · Accepted Answer

Sending information about problems with competing products can be seen as negative selling and might not be appreciated by all customers. It's generally more professional to focus on the positive aspects of one's own products and services rather than criticizing competitors.

To Show How Much He Appreciates the Business of a Regular