You may have various forecasts of sales corresponding to different levels of advertising.The ________ for the one level of advertising you decide to implement becomes the ________.
A)sales forecast; sales budget
B)sales budget; sales forecast
C)sales forecast; sales goal
D)sales goal; sales forecast

Question

Quizplus · Accepted Answer

The sales forecast represents the anticipated sales for a given level of advertising, while the sales budget outlines the expected revenue and expenses for a specific period of time. Once you have chosen the level of advertising you want to implement, you can use the sales forecast to develop a sales budget that reflects the expected outcomes. Therefore, the correct answer is A.

You May Have Various Forecasts of Sales Corresponding to Different