Social class has declined as a method of segmentation as a result of ______.
A) Higher education rates in the US.
B) Readily available credit has flattened the classes.
C) The increase in minority consumers.
D) Stores appeal to everyone.
E) None of the above.

Question

Quizplus · Accepted Answer

The availability of credit has allowed individuals in lower income groups to purchase products that were previously only available to those in higher income groups, resulting in a flattened class structure. Additionally, the increase in minority consumers has led to a more diverse consumer base, making social class less of a defining segmentation method.

Social Class Has Declined as a Method of Segmentation as a Result