An advergame is a video game that _______.
A) Has an advertiser inserted into the game.
B) Has sponsors of the game on the cover of the game but not in the game itself.
C) Has been specifically designed to promote a brand.
D) Has been advertised on television with good results.
E) None of the above.

Question

Quizplus · Accepted Answer

An advergame is a video game that has been intentionally designed to promote a brand or product. It is a type of advertising that utilizes the immersive experience of video games to engage with consumers in a more interactive and entertaining way. While sometimes an advertiser may be integrated into the game, the primary purpose of an advergame is to promote the brand or product. Therefore, the correct answer is C.

An Advergame Is a Video Game That _______