One functional strategy managers can use to get close to customers and understand their needs is value chain management.
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Q4: Good value chain management requires that marketing
Q15: Managers must seek to improve responsiveness to
Q16: The term "value chain" refers to the
Q17: The first step in a successful TQM
Q18: Each functional activity along the chain adds
Q18: The goal of Six Sigma is to
Q21: Incremental product innovations are relatively rare;most managers'
Q22: Process reengineering involves the radical redesign the
Q24: The greater the input resources required to
Q25: By using self-managed teams,organizations can often realize
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