FIGURE 1-1
-As shown in Figure 1-1 above, the marketing department of an organization is responsible for facilitating relationships, partnerships, and __________.
A)healthy competition with other product manufacturers
B)financial contracts with banks and other lending institutions
C)alliances with the organization's customers, its shareholders, its suppliers, and other organizations
D)alliances with firms with non-competitive products but similar target markets
E)networks with advertising, publicity, and other public relations firms

Question

FIGURE 1-1 
-As shown in Figure 1-1 above, the marketing department of an organization is responsible for facilitating relationships, partnerships, and __________.
A)healthy competition with other product manufacturers 
B)financial contracts with banks and other lending institutions 
C)alliances with the organization's customers, its shareholders, its suppliers, and other organizations 
D)alliances with firms with non-competitive products but similar target markets 
E)networks with advertising, publicity, and other public relations firms

Quizplus · Accepted Answer

The marketing department works to build relationships and alliances with the organization's customers, shareholders, suppliers, and other organizations to facilitate successful marketing efforts. Options A, B, D, and E are not directly related to the responsibilities of the marketing department as shown in the given figure.

FIGURE 1-1 -As Shown in Figure 1-1 Above, the Marketing Department of Marketing