Rita is a shutterbug and enjoys her part-time job at Ritz Camera.With each camera she sells,Rita is required to offer the customers film,batteries,a camera bag,and even a tripod to compliment the purchase.When Rita engages in this technique,she is:
A) accessorizing
B) add-on selling
C) counter offering
D) cross-selling
E) one-to-one selling

Question

Quizplus · Accepted Answer

Cross-selling is the act of offering additional products or services to a customer to complement their purchase. In this scenario, Rita is offering the customers film, batteries, a camera bag, and a tripod, which all add value to their camera purchase. Therefore, cross-selling is the most appropriate term for what Rita is doing.

Rita Is a Shutterbug and Enjoys Her Part-Time Job at Ritz